Improve Assortment with Precision & Speed
Cadent’s proprietary assortment optimization tool, easyOPT™, is designed to simplify and enhance decision-making for brands and retailers. Leveraging advanced analytics, incrementality modeling, and shopper insights, easyOPT™ identifies high-performing SKUs and ensures category growth with minimal duplication.
How We Make 
Work For You
Retail-Ready Outputs
Designed for direct integration into customer selling programs and seamlessly integrates with existing retail systems for immediate impact.
Category & Brand Growth
Identifies optimal SKU mix to maximize revenue and minimize duplication.
Proven & Efficient
Backed by 20+ years of industry expertise, delivering best-in-class insights quickly.
Customizable & Scalable
Tailored to fit the specific needs of retailers, brands, and category strategies by empowering businesses of any size.
Learn about the services powered by our solutions:
Category Leadership & Growth Strategy
Our team of expert storytellers creates a compelling vision for category growth. We emphasize actionable, data-driven strategies and best-in-class practices for implementation and true leadership in your category.
Revenue Growth Management
Our team helps unlock sustainable revenue growth in an ever-changing market. We provide accurate strategies that effectively balance advanced analytics with practical realities – tailored directly to your business.
Operations & Logistics Planning
Our cross-functional approach incorporates sales strategies, supply chain management, and financial dynamics to ensure your customers receive top service at the lowest possible cost to serve.
Traditional assortment planning can be overly complex or too generic, leading to missed growth opportunities. Cadent’s easyOPT™ strikes the right balance — providing analytical rigor in a retail-ready, accessible excel-based tool. Our team of expert storytellers creates a compelling vision for category growth. We emphasize actionable, data-driven strategies and best-in-class practices to implement and drive true leadership in your category.
Get in Touch!
Discover how Cadent can elevate your business. Reach out today to discuss our full suite of services.