RetailWire: Will Hy-Vee’s grocerant strategy set it apart from rivals?
RetailWire published a discussion on Frozen & Refrigerated Buyer’s May 2017 article, “Hy-Vee Wants It All”
“The goal, it seems, is to capture all of consumers’ food dollars, whether they’re preparing a meal at home, eating on the go or dining out. Says Don Stuart, managing partner at Cadent Consulting. ‘It’s aiming to become consumers’ total food solution.'”