AdAge: Tin Can Rally: Behind Conagra’s Plan to Update its Brands

AdAge: Tin Can Rally: Behind Conagra’s Plan to Update its Brands

“‘Everybody recognizes that there is still a lot of wood to chop and they are by no means done, they’ve got a long way to go,’ Ken Harris, managing partner at Cadent Consulting Group, says of those at Conagra. ‘They’ve moved further faster than most, but ironically, they would say they’ve got so much more to do. They’re not even close yet.”

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