- 17Jun
2016 Strategic Pricing Study
0 comments Read more19FebExpert Column: CPGs Must Think Small to Grow Big
Ask any Big CPG company what their greatest challenge is today and almost to a company you will get the same answer: Growth…
15Jan2015 Industry Shopper Survey
0 comments Read more03JanReport: How to Build Loyalty
A change in CEOs at Market Basket spawned a walkout, consumer boycott and empty shelves. 18 months later …
10SepReport: The New Currency in the Market is Nostalgia
Cue “Eye of the Tiger,” this soda is making a comeback. After a 12-year hiatus, Surge is returning to shelves…
23MarStudy: Shopper Marketing Spending Doubles
Shopper marketing spending has more than doubled over the last two years, according to a new study…
03JunDisruptive Segmentation: Execution is the New Black
Trends in consumer products marketing analysis can be as fickle as fashion…
05MayCadent Consulting Group, LLC welcomes Richard Bode as Senior Consultant
Cadent Consulting Group, LLC is pleased to welcome Richard P. Bode as the newest member of the team…
13MarTaking Sides: Commitment to eCommerce
The headlines are arresting: “Amazon drives double-digit holiday growth while in-store trips decline.” But is this really affecting food retailers and manufacturers?